Trécé, a small, Adair, Oklahoma-based company that is currently the leading manufacturer and supplier of insect monitoring systems for agriculture in the United States is continuing to grow its worldwide footprint by working to develop a market and export its products to Azerbaijan. Trécé [pronounced tray-say] currently sells products already in all 50 U.S. states and 51 other countries around the world.
“Trécé introduces solutions for Azerbaijani farmers to fight insects in host crops through pest management approach,” said Natig Bakhishov, United States-Azerbaijan Chamber of Commerce Executive Director. “Trécé’s mating disruption technology which is widely utilized in over 50 countries globally reduces reliance on pesticides and helps to save beneficial insects and the environment. Lesser pesticides in crops mean safer and healthier food on our plates.”
This partnership was cultivated after the 2019 Oklahoma-Azerbaijan Agriculture Forum, held in Oklahoma City. Trécé’s most recent trip followed a July trade mission to Azerbaijan by Governor Kevin Stitt, Secretary of Agriculture Blayne Arthur, Secretary of Commerce Scott Mueller and other members of the Governor’s staff.
“I am pleased to see Trécé leading the way in expanding our partnership with Azerbaijan,” said Gov. Stitt. “Trécé is an example of how Oklahoma companies have the products and expertise to improve the lives of people in Azerbaijan and all over the world.”
Bill Lingren, founder and CEO of Trécé, said their mission in Azerbaijan is to produce long-term economic and political benefits to their company, their state and their nation by aiding the Azeri agriculturists in adopting our solutions for Integrated Pest Management programs in certain of their key crops.
“Our overall main goal is to introduce the technologies that Trécé currently offers for pest-management world-wide, but has not been introduced to Azerbaijan yet,” said Danielle Kirkpatrick, Global Technical Support Coordinator for Trécé. “From my last visit, local growers were asking me how quickly we can get this product from Oklahoma to them. Azerbaijani producers are excited to get these products as quickly as they can.”
Additionally, Trécé is working with Azerbaijan State Agriculture University and Oklahoma State University through their Memorandum of Agreement for a Dual Master’s Program. They are all working together to craft an internship for students, allowing for knowledge of pesticide management to be passed to the next generation of producers.