Oklahoma City-based Orange Leaf Frozen Yogurt recently announced the hiring of Geoff Goodman, a veteran of multiple franchise-based companies, as its new president. Combined with a high-profile endorsement deal with Oklahoma City Thunder star Kevin Durant and the company is poised for rapid growth.
The company’s CEO, Reese Travis, started as a franchisee before purchasing the company with his business partners in 2010. The company’s headquarters were relocated from San Francisco to Oklahoma City. Today, Orange Leaf has approximately 300 locations.
The company’s international presence includes six franchise locations in Australia, along with hopes to expand into China and Mexico, as well as other markets. Orange Leaf has set a goal of opening 1,000 stories in the U.S. and internationally by 2020.
About Orange Leaf Frozen Yogurt
Orange Leaf Frozen Yogurt is a self-serve, choose-your-own-toppings frozen dessert franchise with more than 300 locations in the U.S. and Australia. Orange Leaf offers a multitude of delicious traditional and original flavors, including no-sugar-added, gluten-free, and dairy-free and vegan alternatives. Customized with a generous selection of do-it-yourself toppings, Orange Leaf provides an innocent indulgence, “self-served” in a stimulating atmosphere. In 2014, Orange Leaf was recognized for its growth by top media and institutions including Entrepreneur (ranked Orange Leaf as one of the top three new franchises), Inc. (listed the company on its annual Inc. 5000 which ranks the nation’s fastest-growing private companies), Nation’s Restaurant News (ranked Orange Leaf 8th on its “Next 20” list of top 20 chains in America that are on the rise) and Technomic (ranked the company as one of the top five fastest-growing chains).
